Ms. Nagammai provided a comprehensive overview of the evolution of digital marketing strategies, focusing on the shift from traditional to digital platforms. The lecture covered various digital marketing techniques such as SEO, social media marketing, content marketing, and email marketing. She emphasized the importance of data analytics in shaping digital marketing campaigns and highlighted real-world examples from her experience at Starberry.. It fostered a learning environment where participants could interact with an industry expert and gain valuable knowledge and insights.
KPRIET – An AI Integrated Campus
Preparing future-ready engineers with AI-integrated teaching and learning. KPRIET integrates Artificial Intelligence across teaching, learning, research and innovation to create a smarter, future-ready campus experience for students and faculty.
