The Resource person for the day was Mr. Mohanraj S. He is Academician and Energetic Tech professional having 10 years of experience. Passionate on learning web related technologies and implementing them in the teaching - learning process. Studied and worked in reputed Institutes, having a strong grasp of current technology tools and strategies.
His expertise’s are MD - Sunface Technologies | Google Certified Advertiser | Professional Academician for 10+ yrs | AWS Cloud Expert, Digital Marketer, Google Certified Master Trainer certified by TNSDC & Anna University | Webmaster.
The Second year CSBS students, third year CSBS students presently studying the course “Digital Marketing and Analytics” and Second year students from Civil/Chemical/EEE/ECE opted “Digital Marketing” as open elective attended this programme.
Mr. Mohanraj sir focused on the following topics:
· Digital Marketing overview and its importance
· Shown successful Digital Video contents/Ads and Branding stories.
· Tools needs to be learned for Digital Marketing Profession
· Job Opportunities at various levels.
He also welcomed students for any Projects/Internships in Digital marketing.
Outcome:
Students got Exposure from Industry Expert and able to understand the importance of Digital Marketing.
21st Century Engineering College in Coimbatore
World is transforming everyday. In the rapidly evolving engineering landscape, we have an Increased responsibility to transform the engineering education from traditional curriculum to meet the 21st century skills like Creativity, Critical Thinking, Collaboration and Communication. Through our unique and strategic approach we enable our students to learn beyond and prepare them for life long success.
